Der bisherige mobile Payment Anbieter Bango erweitert sein Angebot um Bango Analytics. Dabei handelt es sich um ein Tracking- und Statistiktool speziell für mobile Websites. Im Prinzip kann Bango Analytics folgende Fragen beantworten:
- How many unique visitors did I have to my mobile site today?
- What phones are they using?
- What networks in which countries do my visitors use?
- o Which content was the most popular?
- Which search term gives the best results?
- What’s my total return on investment from a marketing campaign?
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